KRİZ İLETİŞİMİ BAĞLAMINDA COVİD-19 PANDEMİ SÜRECİNDE MARKALARIN REKLAM STRATEJİLERİ ÜZERİNE BİR İNCELEME


ERSÖZ D. D., DUĞAN Ö.

The Journal of Communication Studies, vol.8, no.2, pp.157-190, 2022 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 8 Issue: 2
  • Publication Date: 2022
  • Journal Name: The Journal of Communication Studies
  • Page Numbers: pp.157-190
  • Uşak University Affiliated: Yes