PAZARLAMA ÇALIŞMALARINDA PSİKOLOJİK SAHİPLENME TEORİSİ: BİR LİTERATÜR TARAMASI

KARAHAN M. O.

International Marmara Social Scien, Kocaeli, Turkey, 10 - 11 December 2021, (Full Text)

• Publication Type: Conference Paper / Full Text
• City: Kocaeli
• Country: Turkey
• Uşak University Affiliated: Yes