Investigation of Brand Positioning in Hotel Managements by Text Mining: A Case of Izmir Province


ÇATIR O.

in: Hospitality and Tourism: Managerial Perspectives and Practices, Peter Lang Ag, pp.349-368, 2020

  • Publication Type: Book Chapter / Chapter Research Book
  • Publication Date: 2020
  • Publisher: Peter Lang Ag
  • Page Numbers: pp.349-368
  • Usak University Affiliated: Yes