A Study On The Brand Value-Profitability Relationship: Hirose Method And Panel Causality Analysis

EREM CEYLAN I.

Muhasebe ve Finansman Dergisi, vol.8, pp.389-414, 2019 (TRDizin)

• Publication Type: Article / Article
• Volume: 8
• Publication Date: 2019
• Journal Name: Muhasebe ve Finansman Dergisi
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.389-414
• Uşak University Affiliated: Yes