Use of Crisis Communication-Reaction Strategies within the Scope of Corporate Apologia Theory: A Research Study on Cases


DUĞAN Ö.

in: Public Relations and Advertising Theories: Concepts and Practices, B.Oğuz AYDIN, Emine ŞAHİN, Özlem DUĞAN, Editor, Peter Lang, Berlin, pp.97-115, 2018

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2018
  • Publisher: Peter Lang
  • City: Berlin
  • Page Numbers: pp.97-115
  • Editors: B.Oğuz AYDIN, Emine ŞAHİN, Özlem DUĞAN, Editor
  • Uşak University Affiliated: Yes