Brand Communication in Social Media Marketing


CAN P.

in: The Virtual World and Marketing, Enes Emre Başar, Aysel Erciş and Sevtap Ünal, Editor, Cambridge Scholars Publishing, Newcastle, pp.85-104, 2018

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2018
  • Publisher: Cambridge Scholars Publishing
  • City: Newcastle
  • Page Numbers: pp.85-104
  • Editors: Enes Emre Başar, Aysel Erciş and Sevtap Ünal, Editor
  • Uşak University Affiliated: Yes