A Study in Understanding the Critical Effects of Consumer Readiness Towards Self-Service Technology: Mediating Effects of Situational Factors


Technowize R., KAYA R. R., TÜRKMEN İ.

in: Navigating the SelfService Revolution With Smart Machines, , Editor, IGI Global Scientific Publishing, pp.271-281, 2025

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2025
  • Publisher: IGI Global Scientific Publishing
  • Page Numbers: pp.271-281
  • Editors: , Editor
  • Uşak University Affiliated: Yes