Karahan, M. O. 2022. Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention. Business and Management Studies: An International Journal , vol.10, no.3 , 835-857.

Karahan, M. O., (2022). Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention. Business and Management Studies: An International Journal , vol.10, no.3, 835-857.

Karahan, MEHMET. "Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention," Business and Management Studies: An International Journal , vol.10, no.3, 835-857, 2022

Karahan, MEHMET O. . "Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention." Business and Management Studies: An International Journal , vol.10, no.3, pp.835-857, 2022

Karahan, M. O. (2022) . "Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention." Business and Management Studies: An International Journal , vol.10, no.3, pp.835-857.

@article{article, author={MEHMET OZAN KARAHAN}, title={Mediation effect of brand loyalty and brand credibility in the effect of perception of celebrity endorsement in advertisements on purchasing intention}, journal={Business and Management Studies: An International Journal}, year=2022, pages={835-857} }